Privacy Policy
Summit Fly Fishing Privacy Statement
(last updated: January 2009)
Summit Fly Fishing is committed to protecting your privacy. This Summit Fly Fishing Privacy Statement applies to data collection and usage on Summit Fly Fishing website and services; it does not apply to other online or offline Summit Fly Fishing sites, products or services. Please read the Summit Fly Fishing Privacy Statement below and also any supplementary information at the end of this statement for additional details about particular Summit Fly Fishing sites and services that you may use.
Summit Fly Fishing is a general audience web site, intended for users of all ages. Personal information of all users is collected, used and disclosed as described in this Privacy Statement.
Collection of your Personal Information
Summit Fly Fishing collects personal information, such as your e-mail address, name, home address, or telephone number for all users purchasing advertisements and opting into email marketing supplied by Summit Fly Fishing.
If you choose to sign up for said items, Appeal Design will collect additional personal information, in order to authenticate the validity of the purchaser.
All of the registration information you provide will be stored by Summit Fly Fishing.
Summit Fly Fishing cautions you against providing personal information to strangers online, which they may use for illegal or harmful purposes.
Summit Fly Fishing keeps track of the pages our customers visit within Summit Fly Fishing, in order to determine what Summit Fly Fishing sites and services are the most popular.
Summit Fly Fishing also collects certain information about your computer hardware and software. This information may include: your IP address, browser type, domain names, access times and referring Web site addresses.
Certain Appeal Design services may be co-branded and offered in conjunction with another company. If you register for or use such services, both Summit Fly Fishing and the other company may receive information collected in conjunction with the co-branded services.
Use of your Personal Information
Summit Fly Fishing and its operational service partners collect and use your personal information to operate Summit Fly Fishing and deliver the services you have requested. These services may include the display of customized content and advertising based upon the information Summit Fly Fishing has collected.
Summit Fly Fishing does not use or disclose sensitive personal information, without your explicit consent. Summit Fly Fishing also uses your personal information to inform you of other products or services available from Summit Fly Fishing and its affiliates.
Summit Fly Fishing may also contact you via surveys to conduct research about your opinion of current services or of potential new services that may be offered.
Summit Fly Fishing does not sell, rent or lease its customer lists to third parties. Summit Fly Fishing may, from time to time, contact you on behalf of external business partners about a particular offering that may be of interest to you. In those cases, your personal information (e-mail, name, address, telephone number) is not transferred to the third party. We occasionally hire other companies to provide limited services on our behalf, such as handling the processing and delivery of mailings, providing customer support, processing transactions, or performing statistical analysis of our services. We will only provide those companies the personal information they need to deliver the service. They are required to maintain the confidentiality of your information and are prohibited from using that information for any other purpose.
Summit Fly Fishing may access and/or disclose your personal information if required to do so by law or in the good faith belief that such action is necessary to:
(a) conform to the edicts of the law or comply with legal process served on Summit Fly Fishing or the site;
(b) protect and defend the rights or property of Summit Fly Fishing, including its Summit Fly Fishing Web site; or
(c) act under exigent circumstances to protect the personal safety of users of Summit Fly Fishing services or members of the public.
Personal information collected on this site may be stored and processed in the United States or any other country in which Summit Fly Fishing or its affiliates, subsidiaries or agents maintain facilities, and by using this site, you consent to any such transfer of information outside of your country. Summit Fly Fishing abides by the safe harbor framework as set forth by the U.S. Department of Commerce regarding the collection, use, and retention of data from the European Union.
Control of your Personal Information.
There are some Summit Fly Fishing services and updates, that send out periodic e-mails informing you of technical service issues, product surveys, new feature announcements and news about Summit Fly Fishing products and services. You will not be able to unsubscribe to these mailings, as they are considered a part of the service you have chosen.
Security of your Personal Information
Summit Fly Fishing is committed to protecting the security of your personal information. We use a variety of security technologies and procedures to help protect your personal information from unauthorized access, use, or disclosure. For example, we store the personal information you provide on computer systems with limited access, which are located in controlled facilities. When we transmit highly confidential information (such as a credit card number) over the Internet, we protect it through the use of 128-bit encryption, such as the Secure Socket Layer (SSL) protocol.
Use of Cookies
Summit Fly Fishing uses "cookies" to help you personalize your online experience. A cookie is a text file that is placed on your hard disk by a Web page server. Cookies cannot be used to run programs or deliver viruses to your computer. Cookies are uniquely assigned to you, and can only be read by a web server in the domain that issued the cookie to you. One of the primary purposes of cookies is to provide a convenience feature to save you time. For example, if you personalize Summit Fly Fishing's pages, or register with Summit Fly Fishing sites or services, a cookie helps Summit Fly Fishing to recall your specific information on subsequent visits. This simplifies the process of recording your personal information, such as billing addresses, preferred email address, and so on. When you return to Summit Fly Fishing, the information you previously provided can be retrieved, so you can easily use the Summit Fly Fishing features that you customized.
You have the ability to accept or decline cookies. Most Web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. If you choose to decline cookies, you may not be able to fully experience the interactive features of the Summit Fly Fishing services or Web sites you visit.
Use of Web Beacons
Summit Fly Fishing Web pages may contain electronic images known as Web beacons - sometimes called single-pixel gifs - that allow Summit Fly Fishing to count users who have visited those pages and to deliver co-branded services. Summit Fly Fishing may include web beacons in promotional e-mail messages or Summit Fly Fishing Newsletters in order to count how many messages have been opened and acted upon.
Web beacons collect only a limited set of information including a cookie number, time and date of a page view, and a description of the page on which the Web beacon resides. Summit Fly Fishing Web pages may also contain Web beacons placed there by third parties in order to compile aggregated statistics and to help determine the effectiveness of our joint promotional or advertising campaigns. Summit Fly Fishing prohibits web beacons from being used to access your personal information.
Use of Third Party Ad Networks
The majority of the online banner advertisements you see on Summit Fly Fishing Web pages are displayed by Summit Fly Fishing. Summit Fly Fishing maintains relationships with a number of the third-party ad networks currently operating
Enforcement of this Privacy Statement
If you have questions regarding this statement, you should first contact Summit Fly Fishing via e-mail . If you do not receive acknowledgement of your inquiry or your inquiry has not been satisfactorily addressed, you should then contact:
Summit Fly Fishing Privacy
Summit Fly Fishing
22138 US Highway 6,
Suite 1A
Keystone, CO 80435 U.S.A.
Changes to this Statement
Summit Fly Fishing will occasionally update this Privacy Statement to reflect company and customer feedback. When Summit Fly Fishing posts changes to this Statement, you will see the word "updated" next to the Privacy Statement link on the front page of Summit Fly Fishing. If there are material changes to this Statement or in how Summit Fly Fishing will use your personal information, Summit Fly Fishing will prominently post such changes prior to implementing the change. Summit Fly Fishing encourages you to periodically review this Statement to be informed of how Summit Fly Fishing is protecting your information.
Contact Information
Summit Fly Fishing welcomes your comments regarding this Privacy Statement. If you believe that Summit Fly Fishing has not adhered to this Statement, please contact Summit Fly Fishing by telephone, e-mail, or postal mail.
Summit Fly Fishing Privacy
Summit Fly Fishing
22138 US Highway 6,
Suite 1A
Keystone, CO 80435 U.S.A.
Copyright 2009 Summit Fly Fishing Corporation. All rights reserved.




